Financial crisis has gradually disappeared from view, the global economic environment continues to improve, making more and more attention and more money to the hotel industry, which many of them familiar to everyone, the world's top luxury brands.

Icelandic volcanic ash because of the impact of recent delay in the opening of the tallest building in the world within the Armani Hotel Burj Khalifa last grand opening. This is the first in the world named after the famous Italian designer Armani hotel. One night hotel accommodation cheapest price is 560 euros (about 5600 yuan), the most expensive room rate per night more than 10,000 U.S. dollars (about 6.8 million yuan). Armani is also planning the future in Milan, Morocco and Egypt to open the same hotel.

Recently there have been news that the Italian fashion brand Gucci will also enter the hotel industry, will be the end of this year in the Middle East opened its first hotel in Dubai. Paolo Gucci by Gucci, founder named his daughter Elisabetta Gucci, she also take part in the design of the hotel. Hotels generally have been completed, just waiting for completion of interior decoration. Gucci Managing Director, said the hotel, the hotel is positioned as they would boutique hotel (boutique hotel), only eighty-seven rooms, one night about three thousand two hundred dollar price, the presidential suite for one night room rate of about fifty and three thousand dollar .

They also set the ambitious plans, intends to open forty next fifteen years, the hotel, the hotel chain will be all over the Middle East, Asia, Africa and South America and other places, China, the world's second-largest luxury goods market, is also taken into account in the key .

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